Entertainment
Portal

ProAce created a dynamic homepage for Varsity World.

varsityworld-screenshot-billboard

The challenge

Varsity World is a teen destination social portal with hundreds of thousands of unique members. Users can listen to music, watch streaming videos and chat online securely. Since Varsity World supports a media rich environment for their users, they needed to develop back-end data structures and front-end interfaces that support innovative means of presenting and searching for media, as well as allow users to customize their accounts.

Our solution

ProAce helped integrate .NET, AJAX, and SQL Server technologies as well as DHTML mechanisms to create a customizable portal homepage. Users are able to interact using drag-and-drop functionality to change the look and feel of their homepage.

ProAce also worked with Amazon to integrate Amazon Web Services into Varsity World for developing a high-end e-commerce shopping solution. ProAce was successful in providing a seamless user shopping experience on the Varsity World site while backing on the strength of Amazon’ deep catalogue and existing shopping management systems.

About the Client

http://www.varsityworld.com

Varsity Media Group LogoVarsity Media Group, Inc. is a new media company dedicated to teenagers worldwide. Since 1999, Varsity has been a pioneer in user-created content and in 2007 became the first programmer to broadcast it on mobile devices.


Varsity has relationships with over 2,500 high schools and an extensive library of programming featuring sports series, reality shows, dramas, comedies, music shows, animation and films. Varsity brings together a unique combination of popular and synergistic Internet, mobile and television entertainment properties.

Technology

  • Web 2.0 Social Network
  • Architecture
  • Microsoft C#.NET
  • SQL Server 2005
  • AJAX