Effective Internet marketing with Web technology
Innovation drives the modern marketplace.
Businesses and individuals are utilizing the latest technology trends to effectively communicate information on the Internet, help market products, and share ideas and content. The days of mass direct mailings, magazine and newspaper ads are dwindling, as marketing and advertising make a digital shift online.
66% of business leaders say their websites are either directly generating revenue or influencing offline purchases.
-Interland Spring 2005 Business Barometer
Shift to online marketing
Since the internet has become a central mode of communication, a strong online brand presence is crucial. Pay-per-click marketing, for example, provides unsurpassed analytics and reporting that the print world cannot match. Digital marketing places an emphasis on utilizing new technology to expand your company’s presence on the Web and create interactive marketing tools. Utilizing digital marketing tactics allows you to execute internet marketing campaigns more quickly and provides you the flexibility to personalize campaigns.
A fresh approach to online marketing
At ProAce, we can help build your brand and market your company by deploying brand messages through multiple online touch points, which can include the following:
- Email marketing
- Facebook fan pages and advertising
- Banner advertising
- Search Engine Optimization
- Landing pages and landing page optimization
- Interactive campaigns
- Affiliate marketing programs
- Contests/Games
- E-Commerce promotions
The best of both worlds
Our team provides internet marketing and technology expertise that other firms can’t match.
Our team consists of both marketing and technology experts. By involving the engineers from the start, we avoid the typical IT response, “we can’t do that.” We take great pride in our work and will aggressively attack any problem. We know how to leverage the best and latest technology to increase response, loyalty and action. Brand building, B2B, B2C, direct marketing, SEO & SEM we do it all. Our innovative approaches draw upon our insights into consumer culture to help you utilize the most current and effective marketing technologies for your company.
Internet marketing services
Online Brand Building
Establish your company’s brand online. ProAce can help your company discover ways to create a memorable brand and brand experience for consumers. Our branding experience is focused around improving online performance and reducing bounce rates, without sacrificing search engine rankings.
Search Engine Optimization and Pay Per Click Marketing (PPC)
It’s hard to sell unless people can find you. If Google can’t see your pages, neither can your customers. ProAce can manage your search engine optimization (SEO) and paid search engine marketing (SEM), also known as pay-per-click marketing (PPC), to deliver your brand message to the largest possible audience.
Email Marketing
Promote special events, advertise for upcoming sales, or just keep your customers in touch with what is happening at your company. Email marketing is an effective way to communicate with your target online customers in order to increase brand engagement and loyalty and can be an effective element of your marketing mix to generate significant ROI.
One-to-one Marketing
Get the message you want to the people you want. At ProAce, we develop fully-integrated plans that take into account the lifestyles, media choices, attitudes, and opinions of your target consumers. We help marketing companies organize their lists, mine data, manage customers and segment their audiences.
Marketing Automation
Increase efficiency and create cohesion between marketing and sales by storing, executing and automating marketing processes and tasks. At ProAce, we can implement a custom marketing automation deployment for your campaign, and have experience with the best marketing automation platforms.
Landing Page Optimization
Improve your pay-per-click and email performance through improved landing page copy and design. ProAce uses proven techniques, strategies and technologies to optimize your landing pages in order to significantly improve your conversion rates.
