The Facebook community is King

Social networks and blogs are now the 4th most popular online activity ahead of personal email, Member communities are visited by 67% of the global online population, and time spent is growing at 3 times the overall internet rate, accounting for almost 10% of all internet time

- Nielsen Online report, March 2009

Facebook applications have become a leading platform for user engagement through branded games and utilities over the Facebook social network, which is now home to over 250 million people.

If you have an idea for a Facebook application, or want to know more about how a Facebook application could potentially benefit your organization or business, ProAce can help. Our Facebook application developers not only use and love Facebook, they can help support your social media efforts by developing a custom Facebook application for your business.

We recently developed a custom promotional Facebook game application for one of our clients, Character Cafe:

Character Cafe asked ProAce to plan and create the blueprint for a standalone website designed to be a platform for the submission and ranking of uplifting stories. They wanted to create an interactive experience through utilizing Open Source projects and social media.

Recognizing that a large portion of the responsibility for success of the Character Cafe web application rested on the ability of Character Cafe to effectively market the application for adoption by customers, ProAce recommended the use of a Facebook application to help drive content and traffic to the standalone site. ProAce developed Pass the Torch, a custom Facebook game designed to inspire user engagement and activity. Want to learn more? Contact us and we can chat.