Comments for ProAce - Custom Software Development Austin, Texas

Comment on ORM Basics: Entities, Values, Roles, and Facts by jgo

jgo — Thu, 20 Oct 2011 21:33:54 +0000

“Object Types are broken down into two types: 1) Entity and 2) Value.”

Paul Thompson of Control Data Corp.’s Data Management Tech Center was an “evangelist” for NIAM (now ORM) and used to refer to “lexical” and “non-lexical” object types (LOTs and NoLOTs for short). It took me a while to get my head around the notion that he wasn’t talking about objects, but “object types”; at first the terminology seemed unnecessarily strained/awkward.

We used it on some tiny and humongous projects back then, and it’s one of the few certs I kept, but refreshing is always in order, so I’m glad to see your articles.

Comment on FubuToDo – Part 3: Persistence by Art Gonzalez

Art Gonzalez — Tue, 04 Oct 2011 16:13:42 +0000

Dead links to part 1 and 2.

Thanks.

Comment on Price Modeling of ‘Daily Deals’ for Small Businesses by Marco

Marco — Fri, 12 Aug 2011 02:19:04 +0000

Great article! You need to also factor in what is called the lifetime value of a customer (CLTV) for each individual business. It is always less costly to develop loyal customers than it is to attract new customers. It is useful for every business to understand these dynamics and determine how much a customer may spend over their “lifetime” with the company. Once that is determined a business can spend that initial money (discounted at a predetermined rate) gaining new customers, knowing that over the customers’ lifetime they will produce greater revenue. Here’s a HBR tool for calculating the lifetime value. Of course, this is more difficult for SMB’s that don’t have the spare cash to invest in gaining new clients.

One of the arguments that are used against the daily deal sites is that there is not enough evidence that these become loyal customers, but instead that they will always be “deal shoppers” and therefore customers that will always cost the business money, while not providing the long term revenue. Nonetheless coupons have always existed and have been used as a marketing tool. Your desire as a business is to bring them in for the amount of your coupon, but have them be attracted to other products and eventually spend more, making up the difference. Otherwise you have to have a great marketing strategy to turn this deal finders into loyal clients.

Comment on Price Modeling of ‘Daily Deals’ for Small Businesses by Jon Dale

Jon Dale — Thu, 11 Aug 2011 18:17:58 +0000

Hey Jordan,

Thanks for this really helpful analysis. It’s clear that you’ve done your homework and have taken the time to understand the economics behind the daily deal space.

If there’s anything my team (the Member Experience Team at Moolala) can do to help you please let me know.

Thanks,
Jon Dale
Chief Happiness Officer
800-680-4633

Comment on Budget vs. Timeline by Michael

Michael — Fri, 29 Jul 2011 17:52:30 +0000

@Some Guy
The way we generally work involves weekly if not daily contact with our clients. When clients see updates this quickly, it allows them to provide feedback just as frequently. This feedback cycle is hard to estimate because not all clients work the same way. We may have just released a large feature to a client and they take a week to review it and then their feedback requires a number of revisions. It isn’t like we are billing any extra time towards the project in this waiting period (unless there is a different line of development not dependent on the feedback), but the timeline will move back if we are waiting. We believe we can deliver higher quality products by having frequent client interaction to make sure we are delivering what they want. If we didn’t do this, it would be easier to meet deadlines but there is a higher risk of delivering a product that the client does not want.

Comment on Budget vs. Timeline by Some Guy

Some Guy — Wed, 20 Jul 2011 15:50:03 +0000

People go to shops like you to minimize cost by getting fixed bids. They expect you to know software estimation well enough so that they do not worry about budget over-runs.

Seems like you are more concerned about your own frustrations rather than your clients’.

Comment on Rapid Application Development in Django: Scoreboard by Pedram

Pedram — Tue, 28 Jun 2011 14:09:11 +0000

Wow, you beat Jarrod 10,000 to 12? Very impressive Dani

Comment on The Power of the #Hashtag by Shawnda Freeman

Shawnda Freeman — Mon, 20 Jun 2011 20:25:07 +0000

Great article about #Hashtags and how they are used now on the web.

Comment on The Power of the #Hashtag by Molly

Molly — Mon, 20 Jun 2011 18:49:29 +0000

Christi,

This was very informative! I’ve been a faithful Facebooker for about 7 years now and would like to explore the world of becoming a Twit, I mean, Twitterer, Tweeter – whatever it is that you call a person who tweets. This gave me a good idea of where and how to start. I had never heard of any of the services you have listed. Now I’m excited to get started! Thank you!!

Comment on The Power of the #Hashtag by ceorio

ceorio — Mon, 20 Jun 2011 18:32:09 +0000

Wonderful and innovative blog on internet marketing! It is helpful in broadening and enhancing one’s knowledge of social media and how to utilize it in the most effective manner. This is a good touchpoint for those who are new to internet marketing.